Roll Call: Latest News on Capitol Hill, Congress, Politics and Elections
July 26, 2014

Bill Shuster Begins Major TV Ad Campaign

Pennsylvania Rep. Bill Shuster is leaving nothing to chance in his campaign for a seventh full term.

The House Transportation and Infrastructure chairman is going up Friday with a monthlong, $400,000 TV ad campaign ahead of the Keystone State’s May 20 Republican primary.

The spot will be on broadcast in the Altoona/Johnstown market, along with cable throughout the rest of the 9th District.

Early on this cycle, Shuster’s re-election bid seemed to be on shaky ground, thanks to a primary challenge from retired Coast Guard Capt. Art Halvorson. Halvorson is running as a tea party candidate and had the potential to earn outside group help.

But there is little evidence that Halvorson will be able to compete with such a massive TV advertising presence, and outside groups have shown little interest in the race.

In the spot, a narrator declares Shuster to be a “proven conservative.” Most of the images show Shuster interacting with local voters, in casual clothing, and in one shot holding a gun.

The ad touts Shuster’s efforts to “cut $10 trillion in wasteful spending.” That statement, though, is very much at odds with Shuster’s family legacy. His father, former Rep. Bud Shuster, earned the nickname the “King of Asphalt,” for his successful efforts to bring funds back to the district to construct a highway.

Back in September, Shuster’s political aides insisted he took the threat seriously. That came through in Shuster’s amplified fundraising over the last year, and that money is now coming into play with this positive ad campaign.

  • Three Friends

    The seductive nature of our latent instincts is exploited relentlessly by those who oppose liberty and understand the power of the instincts and emotions to which they appeal.

  • Six Edits

    While the usefulness of goods, services, and natural resources tends to be self-evident, the merit of one’s efforts can only be determined through subjective evaluation by others.

  • devlooshen

    Since free markets spontaneously make us aware of where to apply our efforts, centralized planning and control are useless in free markets.

  • Plow Comms

    Private property is one of the best ways to motivate people towards voluntarily making the most of their own unique talents, thus maximizing their overall contribution to civilization.

  • Finkster

    Build the roads and Industry will follow. Yep, I heard that and saw that for over 40 years now and as soon as a new highway is built, Industry loads up and heads to Mexico. .
    So that’s why they have been building all these new highways to no where.

    New Highways have not attracted new Industry like the Politicians have said they would. The only thing new highways have generated is 3RD party contracting services paid for by tax payer money and campaign contributors to crony politicians.
    The rule of thumb should be, No new roads until there is enough Industry to sustain new roads. That means that the Schiesters need to build the tax base from new industry first.

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