The most noteworthy television ads today all dealt with negativity — how to dish it out and how to respond. The toughest ad we saw came from the Democratic House Majority PAC. The ad in the Colorado 6th House race is one of the toughest we have ever seen.
Here is what else that cut through the clutter:
As we noted Thursday, campaign ads took a nasty turn this week. The sharpest turn in the last 36 hours has been in Arizona. Wednesday night’s debate between former Surgeon General Richard Carmona (D) and Rep. Jeff Flake (R) was a cordial affair. The next morning, the Flake camp dropped an anvil on Carmona with an ad featuring one of his former supervisors harshly criticizing him.
Carmona’s team reacted quickly — issuing a statement Thursday afternoon, and by the evening, they had a new TV ad posted on YouTube.com. According to a campaign source, the ad was put together Thursday, but the Carmona campaign anticipated the attack and was prepared.
Campaigns often pretape rebuttal ads weeks or months in advance in anticipation of specific negative attacks. This was the case with this September ad from Rep. Mike Coffman (R) in Colorado’s 6th.