Wealthy businessman John Delaney is on the air with his first TV ad in the race for the Democratic nomination in Maryland’s 6th district.
The $91,000 ad buy will run district wide on cable and broadcast TV and is a biographical spot noting that his father was a union electrician. Delaney has a self-made fortune, and the ad is clearly an attempt to expand his image beyond that of a wealthy businessman.
The frontrunner in the Democratic race, and overall, is state Sen. Rob Garagiola, for whom the district was crafted when district lines were redrawn by the state Legislature. Garagiola, who announced the endorsement of the American Federation of State, County and Municipal Employees today, is far outpacing Delaney in Maryland establishment endorsements. But television advertising will factor heavily into the Delaney campaign strategy. This is the first step in that strategy.
Roll Call rates the 6th district race as Leans Democratic. The seat, currently held by Rep. Roscoe Bartlett (R), was dramatically redrawn to favor Democrats. Read more on Bartlett’s fight in his first competitive race in years in today’s Roll Call.